PROTECTING YOUR TICKETS AND DATA
Protecting Your Privacy
We take data security very seriously. To find out how we protect your information head to our Privacy Policy.
Protecting Against Bots
Bots (short for ‘robots’) are an issue for all websites. They are used to bombard ticketing websites, disrupting ticket sales, slowing queues and buying tickets faster than any human can. These tickets are then resold at inflated prices on unofficial secondary websites.
We continue to make significant investments in the research and development of effective strategies to identify and block bots. While we can’t go into detail about how we do that (as we don’t want the people using bots to know) we can tell you that last year Ticketmaster blocked an average of 200 million bots daily worldwide, and the number is constantly increasing.
We invest over $100 million annually in leading bot defence systems, but some still get through, showing the scale of the problem. Stronger enforcement of UK legislation is needed to help tackle this issue.